The Soul-Destroying Pestilence of Social Media Buttons

The bane of social media buttons. They’re not up there with ‘Download Our App’ popovers, but still annoying.

“And really, when you get right down to it, publishers have only themselves to blame. They’ve allowed peer pressure, trends, greed or whatever to con them into thinking that they might get a good return by giving social media services free advertising on their sites via buttons. This, along with the proliferation of pop-ups, pop-unders and every other obnoxious form of advertising is simply going to push people into blocking more and more to protect their experience on the web. As readers take matters into their own hands by blocking the buttons (and possibly along with them the ad revenue stream), perhaps publishers will start to reconsider their strategy of smearing their pages with the fetid social media buttons that are eating away at the soul of the web.”

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