Under the Hood: Building out the infrastructure for Graph Search | Facebook

Graph Search is unique in bringing limited natural language searching on Facebook’s huge dataset of personal information to the masses. I don’t use it, but the behind-the-scenes in connecting the information available is fascinating – more advertising opportunities (user queries can be passed to third parties) will rely on quantifying everything. 

“PPS and Typeahead search Facebook entities based on their metadata–primarily using their name (title). The kinds of entities searched are users, pages, places, groups, applications, and events. The goal of Graph Search was to extend this capability to also search based on the relationship between entities–meaning we are also searching over the edges between the corresponding nodes. “

Under the Hood: Building out the infrastructure for Graph Search | Facebook

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