Some are foreseeing far more aggressive usage of user data as Facebook attempts to justify it’s $100bn valuation, most likely initially in the form of heavier advertising. Note that mobile users of the service (which account for around half of ‘active’ monthly users) are not shown ads at the moment. An attempt to monetise this huge market will no doubt be on the cards.
Personally, I foresee some big issues arising when the entire direction of the company, it’s massive database of user’s information and their relationships with contacts, is controlled by ONE guy – who has proven in the past, through words and actions, to have little interest in protecting the privacy and rights of it’s users. Zuckerberg will retain majority board voting rights after the IPO.
Advertisements
