* Improved privacy options / simplification
* Friend lists / share to list (with Smart List)
* Improved photo quality
* View profile as
* Manual photo tag approval
* (From Twitter) Subscribe / One-way following
Competition is lovely.
You can be sure Instant Photo Upload (from G+) and Auto Check In (from Foursquare) with associated FB Deals are imminent. Social networks are where users spend the vast majority of their time and as a result, the ad dollars will be hard fought there.